Municipal Elections 2022
Communication
On March 16th of 2022, the municipal elections were held in the Netherlands. In the major cities in particular, the turnout was low in previous elections. In particular the turnout among bicultural young people lags behind the national average.
Commissioned by the Dutch government and in cooperation with FunX radio, TransCity and Dreamers Inc. developed two infomercials. In the infomercials, young people are encouraged to go and vote on March 16.
The infomercials could be heard daily on FunX radio in the four weeks leading up to the municipal elections. FunX radio is market leader radio among bicultural youngsters in the cities of Amsterdam, Rotterdam, The Hague and Utrecht.
Want to learn more?
Call us on + 31 10 843 08 40.
On March 16th of 2022, the municipal elections were held in the Netherlands. In the major cities in particular, the turnout was low in previous elections. In particular the turnout among bicultural young people lags behind the national average.
Commissioned by the Dutch government and in cooperation with FunX radio, TransCity and Dreamers Inc. developed two infomercials. In the infomercials, young people are encouraged to go and vote on March 16.
The infomercials could be heard daily on FunX radio in the four weeks leading up to the municipal elections. FunX radio is market leader radio among bicultural youngsters in the cities of Amsterdam, Rotterdam, The Hague and Utrecht.
Want to learn more?
Call us on + 31 10 843 08 40.
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Dreamers Inc. and TransCity are specialists in inclusive marketing and communication. The closer you get to the diverse perspectives of your diverse target groups, the better the (commercial) results. Over 60 million EU consumers have bicultural backgrounds.
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